Big Apple Business
In Review
by Andrew Perretti
Remembering better
times is not the solution to
fixing your falling revenue.
One of the main reasons
business analysts use SPLY
figures is as a comparison
from one year to the next
during the same period the
previous year. Take a glance at your SPLY figures and if
you are where you were last year, consider yourself lucky. If
you are ahead then you are quite fortunate. SPLY is a
useful tool to help you see where you were, where you are,
and where you're heading.
We can't all own cutting edge technology that drives up
profits every quarter. Conventional mom and pop
businesses have so many variables to contend with I'm
surprised some producer hasn't created the proverbial
reality show casting struggling business owners against
each other for a piece of the already limited small business
market.
Small Business Obstacles
Consumers flock to the malls where there's free parking
and no traffic agents issuing tickets. I've spoken to dozens
just this past week that would love to patronize the mom and
pop shops on the main drag, but there are just simply too
many issues to deal with. Slightly higher prices is not one of
these issues. No one minded paying a few cents more per
item to save on gas and time. Let's face it, without the traffic
agents on the street, double parking and lawlessness runs
rampant. So this is a real catch 22. So off to the mall it is for
the drivers; the wasters of gas and time; the consumers who
have had their fill of traffic court.
How does a small business owner find the right services at
the right prices? If you look in The Yellow Pages all you will
see is a list of options. There's no provisions for making you
feel comfortable about the decision you make, only a
multitude of choices! Having options is a good thing most of
the time, however, we can't continuously rely on throwing
darts at phone numbers to find business service providers,
professionals, and alike. Businesses need services just like
consumers need products and services. Why then are both
consumers and businesses both looking in the same book
for what they need?
Typically, a business joins the local chamber of commerce
where they can find an array of other businesses that either
need their services or can provide services to them.
Consumers like walking into a store and seeing the local
chamber of commerce emblem or a plaque hanging on the
wall. This build consumer confidence in that business. in
addition to the chambers, there's Business Networking
International, or BNI. A sort of a mini chamber of commerce.
Using groups like BNI in conjunction with other networking
strategies, produces amazing results for the business onwer
who is worried about
how to catch that
falling revenue. >more
In Review
by Andrew Perretti
Remembering better
times is not the solution to
fixing your falling revenue.
One of the main reasons
business analysts use SPLY
figures is as a comparison
from one year to the next
during the same period the
previous year. Take a glance at your SPLY figures and if
you are where you were last year, consider yourself lucky. If
you are ahead then you are quite fortunate. SPLY is a
useful tool to help you see where you were, where you are,
and where you're heading.
We can't all own cutting edge technology that drives up
profits every quarter. Conventional mom and pop
businesses have so many variables to contend with I'm
surprised some producer hasn't created the proverbial
reality show casting struggling business owners against
each other for a piece of the already limited small business
market.
Small Business Obstacles
Consumers flock to the malls where there's free parking
and no traffic agents issuing tickets. I've spoken to dozens
just this past week that would love to patronize the mom and
pop shops on the main drag, but there are just simply too
many issues to deal with. Slightly higher prices is not one of
these issues. No one minded paying a few cents more per
item to save on gas and time. Let's face it, without the traffic
agents on the street, double parking and lawlessness runs
rampant. So this is a real catch 22. So off to the mall it is for
the drivers; the wasters of gas and time; the consumers who
have had their fill of traffic court.
How does a small business owner find the right services at
the right prices? If you look in The Yellow Pages all you will
see is a list of options. There's no provisions for making you
feel comfortable about the decision you make, only a
multitude of choices! Having options is a good thing most of
the time, however, we can't continuously rely on throwing
darts at phone numbers to find business service providers,
professionals, and alike. Businesses need services just like
consumers need products and services. Why then are both
consumers and businesses both looking in the same book
for what they need?
Typically, a business joins the local chamber of commerce
where they can find an array of other businesses that either
need their services or can provide services to them.
Consumers like walking into a store and seeing the local
chamber of commerce emblem or a plaque hanging on the
wall. This build consumer confidence in that business. in
addition to the chambers, there's Business Networking
International, or BNI. A sort of a mini chamber of commerce.
Using groups like BNI in conjunction with other networking
strategies, produces amazing results for the business onwer
who is worried about
how to catch that
falling revenue. >more
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