POLLYTALK FROM NEW YORK
by Polly Guerin
Published: February 04, 2008
WHITE SAILS IN BRYANT PARK LAUNCH FALL '08
What care I for fashion shows, but when I see those white tents like giant sails, hunkered down
and moored in Bryant Park I know that the fashion show ritual has begun and by February lst the
city is transformed and so is the fashion world. Everyone who is anyone in fashion is here in the
Big Apple to claim their seats in the Mercedes-Benz Fashion Week event, which unveils the fall
ready-to-wear collections. Retail executives and celebs in the front row, buyers and invited guests
cram in to get a glimpse of what the designers are touting as the new trend, the new color or the
new silhouette. The fashion show extravaganza also takes place in other locations and ends
February 8th, setting sail it returns with the spring ready-to-wear collections in October.
However, the public in general is not invited; this event is by invitation only and even the press
and photographers have to register and be approved before they can pass muster and take to
the runways. Don't fret the 2008 collections bowed on Friday and as the rain fiercely pounded the
tents it was a deluge you didn't need to suffer anyway. You can watch the fashion shows all this
week on the TV so I won't bore you with rehashing the reviews of the designer presentations and
there is no need for me to add to what has already been reported in the newspapers.
However, stands inside the tents are worth the telling. Invista, which is a sponsor of the fashion
week, celebrates the bra in its ad campaign "Some Clothes You Love." Talk about creativity
Invista's Bra-sserie stand was set up to look like an authentic French brasserie with croissants,
macaroons and of course, café. I you're an A cup there's an expresso for you, the Americano is
for B cup drinkers while other C Cup fashionistas could enjoy a cappuccino.
I love to mention the oddities that creep onto the decks of fashion week's sailboats. The chaos
can sometimes be like a mini skirmish at sea. The tents were all a twitter as Rock & Republic's
runway show, billed as a two-act performance, became a free for all. Tensions are the limit; the
crush of guests swarmed through the Bryant Park lobby while two rival photographers got into a
fistfight. The excitement, the entertainment of it all is fiction for a novel.
All hell breaks loose when seats are stolen especially if you're somebody, I mean a celeb or
front row icon. Priority seats usually have the Celeb's name attached, but fashionistas know all too
well that there are those infiltrators who would dare to snare a seat, and then horrors the injured
party screams "Someone took our seats!" That happened at the Tracy Reese show when
Vanessa and Angela Simmons, stars of the MTV's reality show "Run's House," were stranded by
the runway. After a few minutes of hot house bickering, two seats were placed at the end of the
runway, and the excitement fizzled down to a murmur.
Will this be the next collectible? Every Gotham coffee junkie will be out on the streets with the
latest luxury coffee mug. Imprinted with the Gucci (heart) NY label, the coffee cup comes out just
in time to celebrate the opening of Gucci's Fifth Avenue flagship store. Step up to the gangplank,
Its free, the cups will be distributed all fashion week from l50 coffee carts between Third and Sixth
Avenues from 42nd street to 59th street.
Happy Valentine's you all. RED, right on, is the color designated for the February l4 RED
Auction to be held at Sotheby's of over l00 artists' works inspired by the iconic color. Here's your
chance to acquire a bit of fashion history. You don't need a ticket to attend this auction but you do
need to bid, bring a checkbook, because the likes of Takashi Murakami, Jasper Johns, Matthew
Barney, Jeff Koons are among the creative geniuses contributing to the project. The event was
initiated at the request of Bono and Damien Hirst. All proceeds from the sale, is anticipated to
raise $20 million to help benefit the United States Foundation to support HIV/AIDS relief programs.
Well that's the inside track this week, keep tuned to Pollytalk for the hottest, newest dribble.

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